Hello, I’m Joele Lucherini,
Brand and Digital Strategist focused on experiences – I help Brands clarify their vision and communicate through unique concepts that deliver compelling stories.
I lead teams of unconventional creatives. On the Internet, but also in Spain and Italy.
With a distinctive strategic thinking I provide creative ideas and unexpected solutions thorough analysis and detailed planning. With my knowledge in project management, design, production and technology I foster productive teams in an collaborative environment that help creatives to outreach the project goals.
Team of Social Media Specialists for music and lifestyle Brands.
Automotive marketing, communication and events.
This and That Lab
Electronic music label & think tank - mixing music, art and culture.
Photo stock website for fashion and lifestyle brands.
Blog covering Italian motorsport and racing business news.
Blog about board and extreme sports lifestyle, music and culture
Clients and Collaborations
ACI Automobile Club Italia, Aperol, Atral Italia, Athena 21, BIGPoker.it, Bologna FC 1909, Bulldog Gin, Campari Group, Casino Royale, Centro Congressi Viareggio, Cine Show, Daitem, Diagral, Editoriale Domus, Fondazione ANT Italia Onlus, Hager, Invicta, Logisty, Lucca Fiere & Congressi, Macron, Motor Show, My Special Car Show, Polo Cup on Snow Livigno, Quattroruote, Smau, Sonoport Singapore, Viareggio Polo Beach Cup...