Team
Lead
Strategies
Development
Project
Management
Creative
Direction
Training
and Keynotes
Hello, I’m Joele Lucherini,
Brand and Digital Strategist focused on experiences – I help Brands clarify their vision and communicate through unique concepts that deliver compelling stories.
I lead teams of unconventional creatives. On the Internet, but also in Spain and Italy.
With a distinctive strategic thinking I provide creative ideas and unexpected solutions thorough analysis and detailed planning. With my knowledge in project management, design, production and technology I foster productive teams in an collaborative environment that help creatives to outreach the project goals.
Field-tested Workflow
Ongoing Projects
Majime
founder
Team of Social Media Specialists for music and lifestyle Brands.
nonostantement
personal project
Weekly newsletter with interesting, fascinating and weird stuff.
Boiler Corporation
partner
Research, strategic and creative consultancy studio.
Freeride
partner
Automotive marketing, communication and events.
MotorsportMag.it
founder
Blog covering Italian motorsport and racing business news.
CiaoBella.photo
founder
Photo stock website for fashion and lifestyle brands.
Clients and Collaborations
ACI Automobile Club Italia, Aperol, Atral Italia, Athena 21, BIGPoker.it, Bologna FC 1909, Bulldog Gin, Campari Group, Casino Royale, Centro Congressi Viareggio, Cine Show, Daitem, Diagral, Editoriale Domus, Fondazione ANT Italia Onlus, Hager, HP Italia, Invicta, Logisty, Lucca Fiere & Congressi, Macron, Motor Show, My Special Car Show, Polo Cup on Snow Livigno, Quattroruote, SHARE Festival, Smau, Sonoport Singapore, Unione Buddhista Italiana, Viareggio Polo Beach Cup...